
Habitat 67
Fasila
This campaign is a modern ode to identity, devotion, and craft — where architectural lines meet verse, and heritage becomes sculpture in motion. Fasila means “comma” in Arabic; a pause and a break. It captures the essence of the brand: a space to reflect on the beauty and power of Arabic poetry.
This campaign is a modern ode to identity, devotion, and craft — where architectural lines meet verse, and heritage becomes sculpture in motion. Fasila means “comma” in Arabic; a pause and a break. It captures the essence of the brand: a space to reflect on the beauty and power of Arabic poetry.
Gallery














Credits
Habitat 67
Fasila
Montreal
Model
Daria Strokous
Founder & Creative Director
Rashael Hallak
Co-Creative Director
Firas El Hallak
Consulting
Oona Chanel
Art Direction, Casting & Production
Le Regard
Photographer
Lawrence Cortez
Styling
Florence Durand
Hair & Makeup
Nicolas Blanchett
Assistant
Alain DuFour
Assistant
Asha Balogh
Credits
Habitat 67
Fasila
Montreal
Model
Daria Strokous
Founder & Creative Director
Rashael Hallak
Co-Creative Director
Firas El Hallak
Consulting
Oona Chanel
Art Direction, Casting & Production
Le Regard
Photographer
Lawrence Cortez
Styling
Florence Durand
Hair & Makeup
Nicolas Blanchett
Assistant
Alain DuFour
Assistant
Asha Balogh